Category: Mobile. Social Media.

Objectives: To increase participation in the annual photo contest.

Claim: The subway from your mobile (Metro de Madrid desde tu movil),

Description: The II Photo Contest Madrid Metro, in comparison to the previous edition, takes place online by the contests using their mobile devices to capture and upload their photos. The winner was chosen by a jury among the most voted images in the Facebook application developed for the contest.

Results: Significant increase in participation compared to previous editions, performed offline.

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2 preguntas antes de iniciarte en el marketing de contenidos

marketing de contenidos

Hemos oído en innumerables ocasiones que, en Internet, ?El contenido es el rey? pero? ¿qué significa realmente y para qué nos sirve? El marketing de contenidos ocupa una gran parte de nuestro tiempo c...

Doubledot - Interactive comunication agency

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Doubledot - Interactive comunication agency